4 Nov 2013
Yes you read right –
printed chocolate! We recently stumbled across a kickstarter campaign for
personalised chocolates from Piq Chocolates. They use a unique blend of 3D
printing and moulding techniqu...
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31 Oct 2013
Welcome to the third and final instalment of apt’s
‘Marketing Tricks for Your Treats’. Yesterday’s blog talked about the notion of
communication and its importance within the marketing world. Today...
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30 Oct 2013
Yesterday we looked
at websites and today we look at communicating with your audience.
Communication:
Communicating well
with clients is essential for good business.
There are many businesses t...
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29 Oct 2013
Halloween is just round the corner and houses
and businesses around the town are decorating for parties and trick or treaters;
this of course excludes the pitch black ones that refuse to acknowledge t...
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4 Oct 2013
Last night was of course none other than the Gloucestershire Business Awards 2013; designed to showcase, support and recognise the best in Gloucestershire Businesses, categories include everything fro...
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4 Oct 2013
We would like to take this opportunity to
congratulate our client, Printwaste Recycling and Shredding, in winning two
awards on the same night! Printwaste received the Environmental Business award
at...
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3 Oct 2013
After the success
of CompareTheMeerkat.com, webuyanycar.com has established a similar campaign
after a hoax letter hit the internet by storm.
The letter stated that webuyanycar.com wouldn't value...
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2 Oct 2013
Lego is most adults guilty
pleasure. There are many things that can be built including houses,
cars, people, even an Eiffel tower!
Vitamins Design has now devised an ingenious method so that
ad...
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27 Sep 2013
Fancy yourself as the next Ben Cohen or Jerry
Greenfield? Well now’s your chance because this month ice cream extraordinaire,
Ben and Jerry’s, have launched their very own #MyBenAndJerrys Twit...
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20 Sep 2013
There’s always a worry when starting at a new
school, university or work place. Finding
your way around the new building can be tricky, all the corridors look the same
and the first day often results...
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20 Sep 2013
Our client, The StreetVelodrome Series, the UK’s first
and only pop-up velodrome event, will be offering the public a sneak preview at
the NEC Cycle Show this month (26th-29th September). The concep...
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13 Sep 2013
It’s always frustrating when your mobile phone breaks, and
it costs less to buy a completely new phone than it does to fix the broken
piece. People also want different things out of a phone; some want...
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12 Sep 2013
Ok, so as much as some of us hate our photo being taken, what if that photo was taken in Sydney, at a gorgeous boutique hotel, on a quilted leather sofa, and then adorned in the entrance on a giant di...
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11 Sep 2013
We are looking to expand our team in response to increasing
demand and are searching for candidates to fill two roles - Senior PR Account
Executive and a Marketing Account Executive.
Successful candi...
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10 Sep 2013
It’s no surprise that with its high popularity, plenty of products
have been endorsed with the Facebook name. It is possible to buy phone cases,
books, stamps, shoes, cups, cushions, t-shirts and even...
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9 Sep 2013
(Vizify Creates Visual Bio via Social Media)
Have you ever wanted to
capture a reel of your best Twitter moments? Well now you can thanks to Vizify,
who teamed up with social media phenomena’s Twitte...
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6 Sep 2013
The past six months has flown by and to think about what
both I and the PR team have achieved is
substantial, incredible and above all rewarding. I can’t believe that my
temporary contract has...
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5 Sep 2013
We all get nervous preparing for interviews and try to plan answers for every question that may come up; but have you ever planned for a meteor strike during your interview?
LG has devised an ingeniou...
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2 Sep 2013
Last week saw a real
challenge for team apt, having been tasked to source a number of experienced
riders to test the first ever pop-up velodrome for our client StreetVelodrome. After
a panic-stricken...
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2 Sep 2013
It
appears Milka is the latest chocolate brand to jump on the band wagon of personalised
campaigns with their latest promotion ‘who would you give your last chocolate
to?’
Although
they have followed...
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30 Aug 2013
Our client StreetVelodrome is offering keen cyclists the
incredible opportunity to test out their innovative pop-up velodrome this
Sunday; the test run, along with the series of ten events, is to appe...
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30 Aug 2013
4 months ago I walked sheepishly through the doors of the
apt office, ready to start my first day of work under the title ‘marketing
assistant’. Having just completed my first year of university, I in...
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30 Aug 2013
We
all know social media has emerged as one of the most contemporary and effective
trends in the marketing world, but today staff members at apt got a ‘first-hand
experience’ of just how amazing Twitt...
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29 Aug 2013
Sit back, hold tight and get
ready for departure, because ladies and gentleman we’re taking you on a one
stop tour to the island of FC Barcelona.
Well that’s according to a new ad from Barcel...
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28 Aug 2013
As an office full of women
(...and Chris...) we can safely say that we have all, at some point in our
lives, thought about how our future fiancée’s will pop the question. Will they
go all traditional...
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27 Aug 2013
Our client Tayabali Tomlin is hosting a business event this September for entrepreneurs who are hoping to transform and grow their business.
Guest speaker and global marketing expert Paul Dunn will b...
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23 Aug 2013
Could
you return a serve from Serena Williams, or beat Lebron James on the basketball
court in a one-on-one? These are a few of the questions Nike are raising as
they celebrate their 25th anniversary...
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22 Aug 2013
Mini has launched a new UK-based campaign
to promote ‘#MiniNotNormal’; the online and digital posters encourage fans to send
in pictures of their Mini in unusual settings with the handle ‘#mininotnorm...
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20 Aug 2013
Have you ever considered what the modern day Disney-Princess might look like? Or perhaps what may have happened if she hadn’t lived so ‘happily-ever-after’? Well, quirky photographer Dina Goldstein ch...
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16 Aug 2013
Change4Life, the Government’s national initiative to encourage
people to change to a healthy lifestyle kicks off today with its newest
campaign, ‘Smart Restart’. The scheme, aimed at getting rid of un...
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